Privacy Policy


Within the framework of the use of its services and in particular of the services accessible on its website, its mobile site and its online store, SAS LOIRE VALLEY LODGE , as controller, is likely to collect and process personal data about you.

We are committed to respecting the privacy rules of prospects and visitors to our sites: website, mobile site, online shop. All processing of personal data carried out within the framework of accessible services complies with the applicable local regulations on the protection of personal data and in particular the provisions of the law «informatique et libertés» of 6 January 1978 amended and the General Data Protection Regulation (EU Regulation 2016/679) or “GDPR”.

1 – What are our commitments regarding the protection of personal data?

SAS LOIRE VALLEY LODGE undertakes to guarantee a high level of protection of the personal data of its customers, prospects, users of its sites: website, mobile site, online shop and any other person whose personal data it processes.

SAS LOIRE VALLEY LODGE undertakes to comply with the regulations applicable to all processing of personal data that it implements:

Your personal data is processed lawfully, fairly and transparently;

Your personal data are collected for specific, explicit and legitimate purposes and are not subsequently processed in a manner incompatible with these purposes;

Your personal data is kept in an appropriate, relevant manner and is limited to what is necessary for the purposes for which it is processed;

Your personal data shall be accurate, kept up to date and every reasonable step shall be taken to ensure that inaccurate data, having regard to the purposes for which they are processed, are erased or corrected without delay.

SAS LOIRE VALLEY LODGE shall implement appropriate technical and organisational measures to ensure a level of security appropriate to the risk inherent in its processing operations, comply with regulatory requirements and protect the rights and data of data subjects from the design of processing operations.

In addition, SAS LOIRE VALLEY LODGE contractually imposes contractually imposes the same level of protection of personal data on its subcontractors (service providers, suppliers, etc.).

2 – What personal data do we collect?

A – Based on the purpose of the collection

The personal data we collect varies depending on the purpose of the collection and the Service we provide to you.

Generally, we may collect the following categories of personal data directly:

a) personal details, such as your last name, first name, e-mail address, postal address and telephone number(s);

b) the login used to access your online account, namely the username and password. This is necessary for us to create a personal use account;

c) exchanges with us, which may include details of conversations through emails and consumer service;

d) demographic information, such as your age, gender and lifestyle preferences (including your favourite products and interest in them);

e) browsing history, such as the pages visited, the date of the visit, the location during the visit, or the IP address;

f) payment information when a purchase or reservation is made on one of our websites, online shops, or one of our applications. Generally the invoice is edited in your name, billing address and payment data such as your credit card or bank account; We may also collect personal data about you indirectly when you share content on social networks, websites, shops or applications relating to our products and services, or answering our post and promotional ads on social networks.

B – Personal data concerning minors

SAS LOIRE VALLEY LODGE does not collect or process personal data relating to children under the age of 18 without the prior consent of the parents or holders of parental responsibility for the child.

If personal data concerning children are collected via our websites: website, mobile site, online shop, parents or holders of parental authority have the possibility to object by contacting the email address at the bottom of this page.

3 – How is personal data collected?

A – Means of collecting your data

As part of our relations, you are likely to communicate your personal data to us by various means and in particular on our websites: website, mobile site, online shop during your internet browsing, purchases, reservations, filling out the various collection forms, when subscribing to the e-newsletter, when creating an account, when submitting an application, when you post comments on our social media pages, when you make any contact with our institution or when you transmit your personal data to us in any other way.

B – IP Address

The IP address is a set of numbers that is automatically assigned to your computer by your internet service provider at each connection. With each of your requests on the site, our servers record the trace of your passage. We collect IP addresses in order to analyze trends on the site. We do not transmit any information that will identify you, which means that your session will be recorded, but will remain anonymous to us. We may use your IP address in cooperation with your internet service provider to identify you in the event that we should apply the terms of use to protect our services, clients or by compliance with applicable laws.

C – Cookies

In order to constantly improve the quality of the services offered on our sites: website, mobile site, online shop and mobile application and their suitability with your expectations, SAS LOIRE VALLEY LODGE is likely to use «cookies», text files used to identify your terminal when you log into one of our services. The deposit of cookies or tracers in your terminal (computer, tablet, smartphone, etc.) allows SAS LOIRE VALLEY LODGE to collect personal information and data, according to your choice of settings for your terminal.

Types of cookies used:

a) Cookies essential for the use of the site. They allow you to use the main features of the site, such as buying or booking services. By disabling the use of cookies, you will no longer be able to benefit from these features. The information retained may not be used for commercial purposes.

b) Site performance cookies. Performance cookies allow us to optimize our website and detect any technical problems you may encounter. They allow us to gather information about how you use the site, including the number of visits per page, the number of error messages displayed, the time spent on a page, or the number of clicks on an area of the site. The information stored cannot be used for commercial purposes.

c) Functionality cookies. These cookies allow the site to remember the choices you have made (such as your username, the chosen language or the region where you are located) and provide more precise and personal characteristics. These cookies can also be used to remember changes made by the user, such as text size or font. They can also be used to provide services you have requested, such as watching a video or leaving a comment on a blog. The information collected by these cookies can be made anonymous and cannot track your browsing activity on other sites. By using our website, you agree to receive this type of cookies on your device.

d) Advertising marketing cookies. These cookies collect information about your Internet browsing habits in order to offer you advertisements that are adapted to you and correspond to your interests. They also limit the number of times you see an ad and help us evaluate the effectiveness of our advertising campaigns. They are usually installed by advertising networks with the permission of the website operator. They store visits to a site and share this information with other companies (such as advertisers). Targeted or advertising cookies are often linked to the functionalities of the site provided by the partner company. Information is collected shared with third parties to provide audience targeting and optimization solutions for advertisers and publishers. No personal data is collected, and an individual cannot be identified via the collected data.

e) Cookies from third-party websites and social networks Our website contains links and/or content that links to other websites and social networks, and we do not know what cookies they use. For more information, please consult the information provided by these third-party websites and social networks on their own cookies.

D – Respect for your privacy

We are committed to the protection of your privacy and respect the following 2 principles.

We do not associate with your cookies any information that directly and personally identifies you. Cookies do not allow you to know your address, your date of birth, your telephone number or any other identifying information.

We do not provide any personal information to advertisers or third party sites that display our ads based on your interests.

If your computer or mobile phone is used by more than one person, or if it has multiple browsing software, it is possible that the content displayed to other users matches your preferences. If you wish, you can change your browser settings.

For more information on how cookies work and targeted advertising, you can visit the Cnil website:

E – Links to third-party sites

Our websites: website, mobile site, online shop may contain links redirecting to third-party websites.

We are not responsible for the collection, use, management, sharing or disclosure of data and information by such third parties.

The communication of information on third-party sites is governed by the privacy policy and the conditions of use of those sites. We recommend that you read the privacy policies of these websites before submitting any personal information.

4 – What are data that can be collected for?

Your data are mainly used for reservation and purchase purposes (provision of services, specific services and products), prospecting, loyalty, animation, commercial information, satisfaction surveys, organizing contests, new services and products to improve your customer experience within our establishment, statistical studies, recruitment, after-sales service, processing of your requests and/or complaints. In addition to the cases where your consent has been obtained (in particular to provide you with personalized offers), the processing of your data for the various purposes mentioned above is in particular necessary:

To ensure the performance of the service contract

To comply with a legal obligation; For the purposes of the legitimate interests pursued by our institution (including developing new services and offerings, improving customer service, etc.).

In particular, your data is used:

To allow you to benefit from all the services or services available on our website, its mobile site, its store and its mobile applications: creation of a user account, e-newsletter, reservation management, assistance and complaints, loyalty programme management, etc. ; To allow you to browse our websites; To best match our information, notifications, offers and other forms of services to your interests;

To facilitate the completion of the administrative formalities relating to the reservation and the purchase.

5 – How long are your data stored?

SAS LOIRE VALLEY LODGE undertakes to store your personal data for a period not exceeding that necessary for the purposes for which they are processed.

The retention periods are defined according to the processing purposes implemented by SAS LOIRE VALLEY LODGE and take into account in particular the applicable legal provisions imposing a specific retention period for certain data categories, any applicable limitation periods and CNIL recommendations concerning certain categories of data processing.

6 – Who is likely to access your personal data

A – Recipients of your data

The data collected on our website, mobile site, online shop and mobile applications are likely to be communicated to our internal staff, or to its related service providers (subcontractors, service providers, banks)in the performance of all or part of the services referred to above. We remind you that in this context, SAS LOIRE VALLEY LODGE asks its service providers to put in place strict measures of confidentiality and protection of this data.

B – Data transfers outside the European Union

Personal data can be processed outside the European Economic Area (EEA). If this is the case, SAS LOIRE VALLEY LODGE will make every effort to ensure that this international data transfer has an adequate level of security and guarantees.

7 – How to exercise your rights?

In accordance with the applicable regulations on the protection of personal data, you may, at any time, exercise your rights of access, rectification, deletion of data concerning you as well as your rights of limitation and opposition to the processing and portability of your personal data.

In addition, you have the legal right to define guidelines regarding the fate of your post-mortem personal data.

In addition, any minor at the time of the collection of his or her personal data may obtain its erasure as soon as possible.

These rights are exercised by mail at the following address:




In this context, we kindly ask you to accompany your request with the elements necessary for your identification (last name, first name, e-mail) as well as any other information necessary for the confirmation of your identity. You also have the right to appeal to the National Commission for Data Protection and Freedoms in the event of a violation of the applicable regulations on the protection of Personal Data and in particular the GDPR.

8 – IT security / secure transactions

Ensuring the security and confidentiality of the personal data you entrust to us is a priority for SAS LOIRE VALLEY LODGE. In this way, we implement all technical and organisational measures that are useful, in view of the nature, scope and context of the personal data you provide to us and the risks involved in their processing, to protect the security of your personal data and, in particular, to prevent any accidental or unlawful destruction, loss, alteration, disclosure, intrusion or unauthorised access to such data.

We offer a secure online payment system with the latest technologies in force.

SAS LOIRE VALLEY LODGE strives to combat identity theft practices on the Internet. This is why we use, for example, a payment detection system for credit card fraud. This device is designed to protect you in the event of loss or theft of your credit card.

The security and confidentiality of personal data is based on the best practices of each. That is why we invite you not to communicate your passwords to third parties, to log out systematically from your profile and social account (especially in the case of linked accounts) and close your browser window at the end of your working session, especially if you are accessing the internet from a shared computer station with other people. This will prevent other users from accessing your personal information.

9 – Contact Us

If you have any further questions about this policy or how SAS LOIRE VALLEY LODGE processes your personal data, please contact us at

10 – Changes to Declaration

SAS LOIRE VALLEY LODGE reserves the right to adapt the privacy policy. When we make substantial changes to this Declaration, we publish a link to the Declaration on the homepage of our website.